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www.HomeSearchRALEIGH.com - Raleigh Homes and North Carolina's Home Search
Raleigh North Carolina Real Estate on MLS - HomeSearchRALEIGH.com
"Selling Your Home In A High Tech Market"
Thinking of Selling Your Home?
Then you probably have lots of questions.
HomeSearchRALEIGH has answers.
Where do I begin? You'll need to price your home appropriately for today's market and we're here to help you do that. Click here for a personalized market evaulation of your home prepared by the HomeSearchRALEIGH Team.
Why should I choose Rick Freeman and Coldwell Banker/Howard Perry & Walston to sell my home? Selecting the company and agent to represent your home in the real estate marketplace is an important decision. Click here for our "Seller Services Guarantee."
 I think I need to do some home improvements before going on the market, can Rick Freeman help with that? Yes! We have designed a special program to help you with services from vendors you can trust. As a valued customer, you'll get some great deals and discounts! My Home Concierge services include movers, maids and specialists in everything from air conditioning to water treatment.
What's involved in selling my home? What can I do to help sell my home quickly and for the best price? Through years of experience in marketing and selling homes, Rick Freeman has learned all the tips and tricks to help market your home to its best advantage.
Below are just a few of the added value marketing tools provided by Rick Freeman.
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Seller Orientation Presentation
Seller Services Guarantee
Talking House Home Marketing
Selling It Yourself
Many sellers feel that they can save a lot of money by marketing the home themselves and saving the Realtor fees. Although occasionally this does work out, it is not often successful for the seller. Please consider the following very carefully before making this decision:
A Realtor is more likely to get a higher price for your home. The seller sets the asking price, but the actual sales price is determined by negotiations between the buyer and the seller. As a professional Realtor, I am an experienced contract negotiator. This experience can save you thousands of dollars. As your listing agent, my fiduciary responsibility is to get you the best price for your home. I know how to anticipate and handle objections and negotiating tactics designed to lower the price of a home. Incidentally, our company has statistics to show that the difference in the list and sale price of a home listed by a discount broker (4% - 5%) is often greater than when a comparable home is marketed by a full service agency. While you may save 1% - 2% in commission, it is less likely that your home will sell for as high a price, leaving you with less money at closing.
In this market, most buyers are represented by a Realtor acting as a Buyer's Agent. You will be expected to compensate this buyer's agent in the form of a commission. In Wake County, the acceptable rate is 2.4% for a buyer's agent. In fact, Buyer's Agents typically charge the seller an additional .6% (total 3%) to compensate for generating the additional research and paperwork on behalf of their buyer. Why pay a fee and then negotiate alone? Furthermore, most Buyer's Agents do not show For Sale By Owner homes. Realtors, representing both buyers and sellers, must adhere to a strict code of standards. Regardless of the price range, a Buyer's Agent expects the standards of pricing, accuracy of marketing, convenience of showings, reasonable post-contract access to the home, financial ability of the SELLER to complete the sale, validity of legal property disclosures, contractual agreement of compensation and immediate access to the seller's real estate negotiator. In recent years, the process has become far too complex to expect such expertise from anyone who is not a real estate professional.
Because For Sale By Owner properties are not listed in MLS, they go unnoticed by buyers who select homes on the Internet. Should a buyer want to see a FSBO, it is standard practice for the buyer to request for their agent to show the property. The agent then contacts the seller and presents an agreement to compensate the buyer's agent should the showing result in a showing. Because NC's Buyer Agency Agreement states that the buyer is to pay the agent a commission if the seller is not offering or does not pay the agent, this is done to protect both the buyer and their agent. This greatly complicates the buyer's home search process and drastically reduces the number of potential buyers. Also, many home showings are scheduled when the Realtor and buyers are sitting just outside the house. The Realtor's 24-hour appointment center is informed of all showing instructions, any critical times when showings are to be declined, all seller contact phone numbers and the combination key codes to each property.
Negotiations do not stop at the price of the home. Buyers will often demand contingencies based on inspections, financial conditions, selling of their own home, etc. Professional Realtors understand the impact these contingencies may have on the price and terms of the sale of your home. I will negotiate on your behalf to maintain the best possible terms for you and reduce your financial liability. In addition, as your Realtor, I will negotiate any repair requests on your behalf and counsel you on the most effective way to handle them. No matter how new or well
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